As I write this, just one week before Thanksgiving, I find myself reflecting on the values that shape both my personal and professional life. This reflection began with a simple question: What do my values truly mean, and how are they expressed through my actions each day?

When I founded Optimum RTS, I drew from the lessons I learned while working for others, carrying forward many of the best practices, and leaving behind just as many. Ultimately, the values that rose to the surface were Honesty, Respect, and Service. These are the principles I strive to uphold every day, with the hope of becoming a leader, and a man, others respect and may even choose to emulate in their own lives. These three values are the pillars that guide every decision I make.

This year, when my mother needed me, I was there without hesitation, putting everything else aside. When our clients have needs, we address them directly, promising only what we can do and being transparent about what we cannot. And throughout it all, both I and, by extension, Optimum RTS remain committed to the belief that growth comes through serving others and helping as many people as we can along the way.

These values are not mine alone. They are gifts given to me by those who led by example, people whose influence I am profoundly thankful for.

Wishing you love and peace as we close out 2025 and look ahead with purpose,

John